Scaling Delivery Operations Through Data-Driven Design
SHIPPED
VISUALS UNDER NDA
LOGISTICS
OPERATIONS DASHBOARD
B2B SAAS
Redesigned a delivery management system into an intuitive SaaS dashboard, enabling businesses to monitor operations, track deliveries, and manage logistics at scale.
TL;DR
A delivery management platform rebuilt as an operations dashboard. I ran stakeholder interviews, mapped operational workflows, and structured the interface around live delivery state rather than static reports. Shipped, and the platform now runs as a multi-client SaaS product.
Role
Lead Product Designer
Scope
Product Design · Customer Experience · Delivery Tracking
Timeline
3–4 months
Challenge
The existing delivery management system lacked clarity and scalability. Operations teams struggled to monitor deliveries, manage drivers, and access real-time logistics data efficiently, resulting in operational delays and fragmented workflows.
Approach
Stakeholder interviews
Spoke with operations teams and dispatch managers about how the work actually runs.
Workflow mapping
Mapped operational flows to find bottlenecks in delivery monitoring and driver management.
Scalable dashboards
Designed dashboard structures for real-time tracking and operational oversight.
Built with engineering
Collaborated to ensure data visibility and usability across key logistics functions.
Key Design Decisions
Real-time visibility first
The dashboard was structured around live operational state rather than static reports.
Clear status hierarchy
Simplified logistics workflows with explicit status levels and filtering.
Data-driven components
Visual components built to support faster operational decisions.
Impact
Operational visibility
Improved visibility across deliveries and driver activity.
Less monitoring friction
Reduced friction in logistics monitoring and task management.
Scaled to multi-client SaaS
Enabled the platform to grow into a multi-client SaaS logistics solution.
Confidentiality Note
Due to the proprietary nature of this work, visuals from the project can’t be shared publicly. What I can share, however, is the thinking, process, and impact behind the work. I’m happy to walk through additional details of the project during an interview.
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